Genesis Innovation is proud to announce its recently formed strategic partnership with Chicago area McGregor Consulting.

 McGregor brings to the Genesis family of product offerings its expertise in: 

-          Six Sigma for Sales & Marketing

-          Voice of the Customer

-          Forecasting

-          Modeling

-          Simulations

-          Concepts

-          Change Management

-          Customer Value Analysis

-          Portfolio Analysis

-          MTAP Marketing Systems Assessments 

Some of the unique tools employed by McGregor include: 

-          Domino Process Methodology

-          MAXEM Marketing Tools

-          Engineered Marketing Systems

-          Marketing Taguchi Analysis Process

 

For more information to go to the McGregor sub-site